Less Is More: Simple Data Serves Killer Email Marketing

Though marketers have access to a wealth of consumer data, many of them leverage the most basic data sets, such as birthdays and purchase histories, for the best email campaigns.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s